HEDS Together

Branding + Web Design + Film

A selection of images from the hEDS Together campaign
Coventry University
Branding + Web Design + Film

Putting hEDS together for Hypermobile Ehlers-Danlos Syndrome and Hypermobility Spectrum Disorders

A campaign to highlight and educate people about Hypermobile Ehlers Danlos Syndrome, a whole body condition which often goes un-diagnosed. I worked to develop a brand for the campaign that referenced joint flexibility, a common symptom of hEDS, and a positive outlook gained by working together to inform about the condition. I designed a new website portal to house resources for people with the condition and for healthcare professionals seeking to learn more.

To finish the project we designed and developed a 4 minute infomercial combining interview footage with animated illustration to communicate symptoms and solutions.

hEDS Together logo
An illustration of people for the hEDS Together infomercial
The hEDS Together website
A page from the hEDS Together website
Illustration of a lady touching her toes
Illustration of a lady highlighting symptoms
Illustration of a lady doing the splits
Screen from the hEDS Together infomercial
Screen from the hEDS Together infomercial shoot
Screen from the hEDS Together infomercial
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